How You Can Easily Create and Manage an Effective Article Directory

If you have the initiative to create and manage an article directory, then you will open a ton of possibilities for yourself. Article directories come in various shapes and sizes which means you can use them in different ways. There are a few directories everyone's heard of, like Ezinearticles, but these aren't a threat to you. Obviously, a newcomer can't cope to match these directories, and you don't have to try. What' you're really aiming for is something like an authority website (whether you presently have one now or not), only on an even larger scale. An article directory can take your promotional efforts to the next level. In time, you can own hundreds of keyword positions in the search engines. The question is, how do you even start such a project? Let's go over some methods to get you started.

Be very sure you assign the keywords you want to rank for as titles for the various article categories. Make sure you have the overall directory theme in mind, then take your time doing excellent keyword research.

Remember that the choices you make in the beginning will have far reaching effects on your site down the road. Blogs have a silo structure, and that is one thing that helps them to rank well; you want your directory to have the same kind of structure. However, an article directory has more to it than a regular site. Do not be turned off from doing this important work because it will make your site more successful.

If you have been to Ezinearticles, then you know it is a huge adsense farm in many ways. But do not overwhelm your visitors with offers and banners everywhere.

You can even use calls to action that are not necessarily in your face. You can place ads, but just do not be overbearing about how you do it. Avoid getting too hung-up on this part, and just study other directories and you will see what is acceptable. Of course no matter what you do, be sure you engage in testing. You can learn a boatload of good knowledge from testing and tracking everything. You can transform an under performing site, sometimes, by testing and tracking what happens.

You can have everything set up so that the management aspect is not as painful as getting it off the ground. You can make everything so much easier and smoother if you plan carefully.

If you hastily throw something together, your directory, then what will happen is you will be constantly backtracking to make changes. If you decide you need to change your nav structure later, then your site will rock and roll all over the serps.

Creating and managing an article directory in specific niches can be a powerful strategy if you do it right. There is nothing at all holding you back, so gather everything up and take action.